Thursday, November 30, 2017

Rogue Dark Side


Light side or dark side? Watch as a young driver makes her choice. Then get to Nissan’s Master The Drive Event and get special Black Friday savings on our most intelligent lineup, ever. See Star Wars: The Last Jedi in theaters December 15th.

Sunday, November 26, 2017

Nissan USA | Star Wars: The Last Jedi | Choose Nissan Intelligent Mobility


Breathe. Just breathe. And choose ProPILOT Assist. Available on the 2018 Nissan Rogue. And see Star Wars: The Last Jedi in theaters December 15th.

Wednesday, November 22, 2017

Happy Thanksgiving!


Feeling gratitude and not expressing it is like wrapping a present and not giving it. 
-William Arthur Ward

Monday, November 20, 2017

All-New 2018 Nissan LEAF Wins “CES 2018 Best of Innovation” Award; First International Honors for World’s Best-Selling EV


  • 2018 Nissan LEAF wins "CES Best of Innovation" award for Vehicle Intelligence and Self-Driving Technology
  • World's best-selling EV also named CES honoree for Tech for a Better World
  • The 2018 LEAF goes on sale early next year with available ProPILOT Assist and e-Pedal technologies

NEW YORK – The new Nissan LEAF was named "2018 Best of Innovation" winner at the annual "Consumer Electronics Show (CES) Unveiled" ceremony, presented by the Consumer Technology Association.

The award, given before a crowd of tech industry experts in New York, marks the first international award for the all-new zero-emission Nissan LEAF.

As confirmation of Nissan's leading investment in innovation, the Nissan LEAF 100% electric vehicle with ProPILOT Assist and e-Pedal technologies took the following honors:

  • CES Best of Innovation award winner for Vehicle Intelligence and Self-Driving Technology
  • CES honoree for Tech for a Better World

Each year, the Consumer Technology Association announces its CES Best of Innovation award winners as part of the buildup to the January CES in Las Vegas. Nissan and the association will put on a special display of the new Nissan LEAF at the 2018 show.

"It is a great honor to have this early and important recognition for the new Nissan LEAF," said Daniele Schillaci, Nissan's executive vice president for global marketing and sales, zero-emission vehicles and battery business. "This award recognizes products and technologies that benefit people and the planet, so it is fitting that the new LEAF has been honored. It is more than just a car. It is the icon of Nissan Intelligent Mobility, our vision to move people to a better world."

Saturday, November 18, 2017

Nissan TITAN Joins Top Fly-Fishing Guide Hilary Hutcheson to Help Revamp Florida Keys in Wake of Hurricane Irma


SUGARLOAF KEY, Fla. – It's been over two months since Hurricane Irma slammed the southeastern U.S., but the devastation left behind remains – and one of the industries hit hardest is fly fishing. That's why Hilary Hutcheson, a top fly-fishing guide based in Montana, teamed with Nissan and other outdoor brands to help with cleanup efforts in support of the Florida Keys Fishing Guides' Association.

"When I saw my friends in the Keys lose 30 guide days in the wake of Hurricane Irma – as well as their boats and homes in some cases – I felt a burning concern that was perhaps fueled by my own experience in the harsh smoke of Montana's devastating wildfires," said Hutcheson, who is also a fly-fishing TV show host. "But I only lost nine days of guiding, not 30. I wanted to help those who took a gale-force slugging in the Keys."

Equipped with a powerful 2017 Nissan TITAN, Hutcheson and a crew of fellow outdoor industry members hauled truck-loads of debris to community trash piles to support the clean-up efforts.

Among those assisted was Bill Becker, a local radio host who chose not to evacuate during the storm so he could deliver up-to-date news to all locals who stayed behind. While broadcasting from his house to keep residents informed, Becker says his yard was destroyed.

After a full day of clean up, Hutcheson wasn't done. She and her crew participated in a local fly-fishing tournament over the weekend to raise money for local guides – and the effects of that event are sure to be felt long after this past weekend as cleanup efforts continue.

"We wanted to make a statement that the Keys are open for business and that one of the best ways to keep the guides on the poling platform is to book a charter with them," said Hutcheson. "I'm grateful to everyone who participated in this effort and to those who are doing so many small and large things to help."

Thursday, November 16, 2017

Nissan's Door-Durability Robot


At Nissan Technical Center North America (NTCNA) in Michigan, Rosie is the door-slammer-in-chief. She's a 1.5-ton door-durability robot, and in just three days, without need of a coffee break, she opens and closes a door as often as a typical customer would in 10 years.

Tuesday, November 14, 2017

Genuine Nissan Rogue Sport Accessories


See all the Genuine Nissan Accessories available for the 2017 Nissan Rogue Sport. Rogue Sport accessories help you personalize in city style.

Sunday, November 12, 2017

Nissan Heisman House | Part Mascot


Herschel Walker is in the best shape of his life in every stage of life. Baffled by Herschel's athleticism, the other Heismans uncover what keeps Walker in peak condition.

Friday, November 10, 2017

Nissan's Alfonso Albaisa talks about the inspiration for Nissan IMx


Nissan's Senior Vice President for Global Design Alfonso Albaisa discusses the inspiration behind the Nissan IMx and the new design of the Nissan booth at the 2017 Tokyo Motor Show.

Nissan Intelligent Mobility is the company's approach to changing how cars are powered, driven and integrated with society.

Wednesday, November 8, 2017

Nissan Heisman House | Bathroom Break-in


Marcus Allen crosses the line at the Heisman House, taking the USC-UCLA rivalry where it's never been before.

Monday, November 6, 2017

2018 Nissan TITAN Midnight Edition


The TITAN and TITAN XD Midnight Editions include a long list of special features including black front grilles with dark inserts, dark headlights, black fog light finishers, black fender louvers (XD only), black outside rearview mirrors and door handles, step rails and more. Both are available in a choice of three exterior colors – Magnetic Black, Gun Metallic and Pearl White.

Saturday, November 4, 2017

2017 TITAN Interior Styling


The experts at Truck Trend loved TITAN’s details, like the Zero Gravity Seats. That’s one reason they named TITAN the 2017 Truck Trend Pickup of the Year.

Thursday, November 2, 2017

Nissan USA | Star Wars: The Last Jedi


The technology of the future - now within reach! With Nissan Intelligent Mobility, take on anything the galaxy has to offer; and see Star Wars: The Last Jedi, in theaters December 15th.